Dhawal Tamakuwala

The gaming market has long-since been one of the biggest earners in the entertainment industry. In fact, the global gaming market generated just under $110 billion in revenue in 2017 alone, $82 billion of which came from free-to-play games that offered in-app purchases (IAPs). More recently, the mobile gaming industry has been growing by leaps and bounds. Part of the multi-billion dollar app economy, the mobile gaming market is believed to generate as much as 75% of the app market revenue– a market that’s expected to be worth $101 billion in 2020. According to a study by Apptopia, developer titan, Supercell (known for popular titles like Clash Royale and Clash of Clans) generated all but a million of their $145 million revenue in 2017 from IAPs; $114 million of Activision Blizzard’s $116 million earnings in the same year were attributed to IAPs as well. The Future of Gaming The future of gaming doesn't console and PC games – it’s mobile gaming. More specifically, mobile ga...

Once you have a good idea for a game or app it’s important to stop and think about  how to make enough money to at least cover what  you've  invested to create it. While there are as many ways to make money from an application as one can imagine, in this Post we will discuss the most common  business models for apps and games , using some models of well-known apps and games as examples. I hope you find this helpful as you create your own app! In app purchase from CSR Racing In app purchase from Clash of Clans     Free Apps + Advertising:   Free download with income  via banners and ads ( iAd ,  AdMob , millennial media, place play) Apps published through this format often have a double objective: one, to generate income through impression and ad-banner clicks, and two, to serve as an app or game demo that later has a paying version. Example: Angry bird free iAd could pay between  $.30 and $3.00 for eCPM ...